Expedia — Made to Travel

Travel taps into something deeply human. As a trusted travel brand, Expedia's mission is to help people access those transformative experiences. This iteration of Expedia’s Made to Travel campaign aimed to position the brand not just as a booking platform, but as a trusted companion throughout the traveler’s journey.

This multi-platform campaign for Expedia spans billboards, transit hubs, digital placements, and social media, each piece tailored to maintain brand consistency while adapting across formats.

I contributed as photographer, creative director, and digital/social art director, leading visual storytelling from concept to execution. Featuring my original photography from destinations across the globe, all imagery was edited in Adobe Photoshop and Lightroom to blend Expedia’s brand aesthetic with a personal, narrative-driven touch.

Designing the Brand Experience

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